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The Mountain Doesn’t Care — But We Do

The Mountain Doesn’t Care — But We Do - Ahon.ph

Ahon Team |

The Mountain Doesn’t Care — But We Do

Majo runs Hardrock 100. No fanfare. Just the climb.

There are no titles chasing her.
No cameras waiting at the summit.
No hashtags claiming “first.”

And that’s exactly how she wants it.

In less than 24 hours, Majo Liao — a pillar of the Ahon team since day one — is running the Hardrock Hundred Mile Endurance Run in Colorado’s San Juan Mountains.
A hundred miles. Over 10,000 meters of elevation gain.
Rugged climbs. Snow in July. Altitude that breaks even the strong.

But this story isn’t about stats.
It’s about showing up — quietly, fully, and with nothing to prove.


Seven H1 Wins. Seven Years of Waiting.

Hardrock doesn’t come easy.
For Majo, it took seven years of applying — and seven years of finishing Hardcore Hundred Miles (H1) here at home to qualify.

Not just finishes. Seven-time women’s champion.
That’s not luck. That’s persistence built mile by mile, race by race — in the heat, on the steep, often without recognition.


From Rizal to the San Juans

Majo’s training ground is nothing fancy.
It’s Marikina roads. Corterra dirt. Mt. Ugo ridgelines.
The kind of climbs that don’t make the news — but make the legs.

She’s taken that strength to every tough local race.
And now, she brings it to the high country — not for validation, but for the climb itself.

Her gear?
Ahon. The same shirts, socks, and gaiters we've tested on our steepest trails — now on one of the toughest 100-milers in the world.
Not to prove they belong. But because they’re built for it.


No Crown. No Headline. Just Heart.

There are other Filipinos in this space.
Simon Sandoval — a quiet OG of the trail scene — is there too. Steady, low-profile, always strong.

But none of them are chasing titles.
No “firsts.” No PR campaigns. Just respect for the mountain, and the effort it demands.

Because in races like Hardrock, the mountain doesn’t care who you are.
But we do.

We care about the grit it took to get here.
The years of trying. The heat-trained legs now meeting snow.
The kind of runner who doesn't need to speak loudly to leave something behind.


What She Wears When It Matters

Made in our climate.
Worn at altitude.
Engineered for elevation. Forged on our trails.


📩 Follow Her Climb

We’ll be sharing updates, photos, and reflections from Majo’s Hardrock 100 experience — and what it means for the future of Filipino trail running.

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